{"id":8113,"date":"2018-01-01T17:17:00","date_gmt":"2018-01-01T17:17:00","guid":{"rendered":"https:\/\/viatrix.nl\/trainingen\/?p=8113"},"modified":"2021-10-15T11:11:46","modified_gmt":"2021-10-15T11:11:46","slug":"klantreisfase","status":"publish","type":"post","link":"https:\/\/viatrix.nl\/trainingen\/klantreisfase\/","title":{"rendered":"klantreisfase"},"content":{"rendered":"\n<p>De behoeften van uw klant wisselen al naar gelang de mentale fase in zijn zoektocht. Wij duiden zo&#8217;n periode ook wel aan met klantreisfase.&nbsp;De gebruikte termen verschillen per marketeer; het principe is hetzelfde.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Voorbeelden van klantreisfasen<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>komen &#8211; kijken &#8211; kiezen &#8211; kopen &#8211; terugkomen &#8211; recommanderen<\/li><li>ori\u00ebntatie &#8211; informatie of afweging &#8211; aankoop &#8211; gebruik &#8211; evaluatie<\/li><li>aandacht &#8211; afweging &#8211; actie &#8211; altijd &#8211; advocaat<\/li><\/ul>\n\n\n\n<p>Hoe verschillend deze rijtjes fasen ook lijken, ze hebben twee eigenschappen gemeen: ze zijn volgordelijk en ze vragen om verschillende acties van u.<br>Bij een goed ingerichte <a href=\"https:\/\/viatrix.nl\/trainingen\/customer-journey-of-klantreis\/\">klantreis<\/a> biedt u de juiste inhoud aan de juiste persoon, op het juiste moment en de juiste plaats!<br>Is onze <a href=\"https:\/\/viatrix.nl\/trainingen\/cursus\/klantbeleving-kunt-u-sturen-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">online training over de klantreis<\/a> iets voor u?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De behoeften van uw klant wisselen al naar gelang de mentale fase in zijn zoektocht. Wij duiden zo&#8217;n periode ook wel aan met klantreisfase.<\/p>\n","protected":false},"author":2,"featured_media":8542,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[149],"class_list":["post-8113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-woordenboek","tag-klantreisfases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>klantreisfase - ViatriX trainingen<\/title>\n<meta name=\"description\" content=\"Klantreisfase: kernachtige toelichting op dit begrip. 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