{"id":9106,"date":"2018-02-21T18:30:00","date_gmt":"2018-02-21T18:30:00","guid":{"rendered":"https:\/\/viatrix.nl\/trainingen\/?p=9106"},"modified":"2021-11-07T09:27:32","modified_gmt":"2021-11-07T09:27:32","slug":"communicatie","status":"publish","type":"post","link":"https:\/\/viatrix.nl\/trainingen\/communicatie\/","title":{"rendered":"Communicatie"},"content":{"rendered":"\n<p>Communicatie is -in de context van ons vakgebied- het managen van relaties in en met uw organisatie. Professionele communicatie is dus een planmatige activiteit.<\/p>\n\n\n\n<p>Zonder goede relaties hapert structurele conversie.<br>En zonder conversie geen organisatie!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Zintuiglijke prikkels<\/h3>\n\n\n\n<p>Communicatie tussen mensen verloopt via het uitwisselen van zintuigelijke prikkels. U belt bijvoorbeeld iemand op (gehoor), geeft hem een hand (tastzin) of stuurt een e-mail (tastzin, gezichtsvermogen).<br>Verreweg de meeste prikkels zenden en verwerken we onbewust. We hebben weinig controle over ons brein. Communicatiespecialisten hebben inzicht in dit proces. Zij kennen methoden om de perceptie bij te sturen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Professionele communicatie<\/h3>\n\n\n\n<p>Met communicatie be\u00efnvloeden we andermans kennis, standpunten en bereidheid tot handelen. Dat doet u zelf ook: als individu, en namens uw organisatie.<br>Voor communicatie door uw bedrijf of instelling formuleert u eerst communicatiedoelen: wat wilt u dat de ander weet, vindt en wil gaan doen? In termen dus van kennis, houding, gedragsintentie. Vervolgens bouwt u aan een bijpassende strategie om die doelen te bereiken.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Het vakgebied communicatie gaat in de kern over het managen van uw relaties.<\/p>\n","protected":false},"author":4,"featured_media":9784,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[185],"class_list":["post-9106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-woordenboek","tag-communicatie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Communicatie - ViatriX trainingen<\/title>\n<meta name=\"description\" content=\"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/viatrix.nl\/trainingen\/communicatie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Communicatie - ViatriX trainingen\" \/>\n<meta property=\"og:description\" content=\"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/viatrix.nl\/trainingen\/communicatie\/\" \/>\n<meta property=\"og:site_name\" content=\"ViatriX trainingen\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-21T18:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-07T09:27:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ivonne Smit\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ViatriX_NL\" \/>\n<meta name=\"twitter:site\" content=\"@ViatriX_NL\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/\"},\"author\":{\"name\":\"Ivonne Smit\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#\\\/schema\\\/person\\\/da684a3011d8abe2c4127be5adc7e13f\"},\"headline\":\"Communicatie\",\"datePublished\":\"2018-02-21T18:30:00+00:00\",\"dateModified\":\"2021-11-07T09:27:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/\"},\"wordCount\":163,\"publisher\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/160900-Netwerkgroep-1200x600-1.jpg\",\"keywords\":[\"communicatie\"],\"articleSection\":[\"woordenboek\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/\",\"name\":\"Communicatie - ViatriX trainingen\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/160900-Netwerkgroep-1200x600-1.jpg\",\"datePublished\":\"2018-02-21T18:30:00+00:00\",\"dateModified\":\"2021-11-07T09:27:32+00:00\",\"description\":\"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/160900-Netwerkgroep-1200x600-1.jpg\",\"contentUrl\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/160900-Netwerkgroep-1200x600-1.jpg\",\"width\":1200,\"height\":600,\"caption\":\"Netwerkgroep\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/communicatie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Trainingen\",\"item\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Communicatie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#website\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/\",\"name\":\"ViatriX trainingen\",\"description\":\"Marketing- en communicatietrainingen van ViatriX\",\"publisher\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#organization\",\"name\":\"ViatriX marketing en communicatie\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/logo-ViatriX-330x150-1.jpg\",\"contentUrl\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/logo-ViatriX-330x150-1.jpg\",\"width\":330,\"height\":149,\"caption\":\"ViatriX marketing en communicatie\"},\"image\":{\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/ViatriX_NL\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/viatrix\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/#\\\/schema\\\/person\\\/da684a3011d8abe2c4127be5adc7e13f\",\"name\":\"Ivonne Smit\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Ivonne-user-avatar-pic.jpg\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Ivonne-user-avatar-pic.jpg\",\"contentUrl\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/Ivonne-user-avatar-pic.jpg\",\"caption\":\"Ivonne Smit\"},\"description\":\"Customer journey manager &amp; communicatiespecialist met lef. Communicatiestrategie en taalpatronen zijn 'echt mijn ding'. Als podcastmaker ook actief onder het label Discutafel | 06 38 39 19 15 | Ivonne.Smit@ViatriX.nl\",\"url\":\"https:\\\/\\\/viatrix.nl\\\/trainingen\\\/author\\\/ivonne-smit\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Communicatie - ViatriX trainingen","description":"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/viatrix.nl\/trainingen\/communicatie\/","og_locale":"nl_NL","og_type":"article","og_title":"Communicatie - ViatriX trainingen","og_description":"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!","og_url":"https:\/\/viatrix.nl\/trainingen\/communicatie\/","og_site_name":"ViatriX trainingen","article_published_time":"2018-02-21T18:30:00+00:00","article_modified_time":"2021-11-07T09:27:32+00:00","og_image":[{"width":1200,"height":600,"url":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg","type":"image\/jpeg"}],"author":"Ivonne Smit","twitter_card":"summary_large_image","twitter_creator":"@ViatriX_NL","twitter_site":"@ViatriX_NL","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#article","isPartOf":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/"},"author":{"name":"Ivonne Smit","@id":"https:\/\/viatrix.nl\/trainingen\/#\/schema\/person\/da684a3011d8abe2c4127be5adc7e13f"},"headline":"Communicatie","datePublished":"2018-02-21T18:30:00+00:00","dateModified":"2021-11-07T09:27:32+00:00","mainEntityOfPage":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/"},"wordCount":163,"publisher":{"@id":"https:\/\/viatrix.nl\/trainingen\/#organization"},"image":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#primaryimage"},"thumbnailUrl":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg","keywords":["communicatie"],"articleSection":["woordenboek"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/","url":"https:\/\/viatrix.nl\/trainingen\/communicatie\/","name":"Communicatie - ViatriX trainingen","isPartOf":{"@id":"https:\/\/viatrix.nl\/trainingen\/#website"},"primaryImageOfPage":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#primaryimage"},"image":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#primaryimage"},"thumbnailUrl":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg","datePublished":"2018-02-21T18:30:00+00:00","dateModified":"2021-11-07T09:27:32+00:00","description":"Communicatie: kernachtige toelichting op dit begrip. Struin door onze website voor meer kennisclips over marketing en communicatie!","breadcrumb":{"@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/viatrix.nl\/trainingen\/communicatie\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#primaryimage","url":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg","contentUrl":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1.jpg","width":1200,"height":600,"caption":"Netwerkgroep"},{"@type":"BreadcrumbList","@id":"https:\/\/viatrix.nl\/trainingen\/communicatie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Trainingen","item":"https:\/\/viatrix.nl\/trainingen\/"},{"@type":"ListItem","position":2,"name":"Communicatie"}]},{"@type":"WebSite","@id":"https:\/\/viatrix.nl\/trainingen\/#website","url":"https:\/\/viatrix.nl\/trainingen\/","name":"ViatriX trainingen","description":"Marketing- en communicatietrainingen van ViatriX","publisher":{"@id":"https:\/\/viatrix.nl\/trainingen\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/viatrix.nl\/trainingen\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/viatrix.nl\/trainingen\/#organization","name":"ViatriX marketing en communicatie","url":"https:\/\/viatrix.nl\/trainingen\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/viatrix.nl\/trainingen\/#\/schema\/logo\/image\/","url":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2021\/06\/logo-ViatriX-330x150-1.jpg","contentUrl":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2021\/06\/logo-ViatriX-330x150-1.jpg","width":330,"height":149,"caption":"ViatriX marketing en communicatie"},"image":{"@id":"https:\/\/viatrix.nl\/trainingen\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/ViatriX_NL","https:\/\/www.linkedin.com\/company\/viatrix\/"]},{"@type":"Person","@id":"https:\/\/viatrix.nl\/trainingen\/#\/schema\/person\/da684a3011d8abe2c4127be5adc7e13f","name":"Ivonne Smit","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2021\/08\/Ivonne-user-avatar-pic.jpg","url":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2021\/08\/Ivonne-user-avatar-pic.jpg","contentUrl":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2021\/08\/Ivonne-user-avatar-pic.jpg","caption":"Ivonne Smit"},"description":"Customer journey manager &amp; communicatiespecialist met lef. Communicatiestrategie en taalpatronen zijn 'echt mijn ding'. Als podcastmaker ook actief onder het label Discutafel | 06 38 39 19 15 | Ivonne.Smit@ViatriX.nl","url":"https:\/\/viatrix.nl\/trainingen\/author\/ivonne-smit\/"}]}},"featured_image_src":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1-600x400.jpg","featured_image_src_square":"https:\/\/viatrix.nl\/trainingen\/wp-content\/uploads\/2019\/08\/160900-Netwerkgroep-1200x600-1-600x600.jpg","author_info":{"display_name":"Ivonne Smit","author_link":"https:\/\/viatrix.nl\/trainingen\/author\/ivonne-smit\/"},"_links":{"self":[{"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/posts\/9106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/comments?post=9106"}],"version-history":[{"count":12,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/posts\/9106\/revisions"}],"predecessor-version":[{"id":10284,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/posts\/9106\/revisions\/10284"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/media\/9784"}],"wp:attachment":[{"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/media?parent=9106"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/categories?post=9106"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viatrix.nl\/trainingen\/wp-json\/wp\/v2\/tags?post=9106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}